AUTO RETAILING 2002 - Edmonton

Edmonton Report

W-FIVE/APA AUTO RETAILING INVESTIGATION
 
MANUFACTURER DEALER VEHICLE RATING COMMENTS
CHRYSLER  

1

Capital Jeep Chrysler 2001 or 2002 Neon Fail Misleading ad: Ilustrated new 2002 vehicle actually a demo or similar 2001 vehicle with 730 km on the odometer.

2

Derrick Dodge Family Centre 2002 Neon Fail Advertised balloon financing with 6,000 km annual mileage limitation in tiny print smelled so bad even the dealership personnel didn`t recommend it. Offer to purchase and credit card required for disclosure. Offer not binding and deposit returned the next day.

3

Southtown Chrysler Dodge Jeep 2002 Neon Pass Lacklustre vehicle presentation. Disclosure easy to obtain. Correct advice regarding a competitor`s ad.
FORD  

4

City Ford 2002 Focus LX sedan Fail Misleading ad obscures the fact that offers cannot be combined. Different promotions running at different interest rates; actual value of each deal cannot be determined without a visit to the business office.

5

Team Ford 2002 Focus LX 4-Dr Fail Thorough product presentation. Good comparison with competing vehicles. High administration fee of $299. Error on monthly payment.
GENERAL MOTORS  

6

Stedelbauer Chevrolet Oldsmobile 2002 Cavalier VL4-Dr Good Best vehicle presentation in Edmonton this year. Very sophisticated financing versus leasing analysis by business manager, Gary Iley. Downgraded to good because personal information was requested for disclosure of terms, andrepeated phone calls from salesperson and manager after the visit.
MAZDA  

7

Autoworld Mazda SuperstoreLeduc 2002 Mazda Protegé SE base Fail Misleading advertising, failed to properly indicate a $2,000 down payment applied to the advertised price for new vehicles. Error on monthly payment; $390 represented more likely around $325.

8

Jarman Mazda 2002 Mazda ProtegéSE & LX Good Superior product presentation and analysis of competitor`s ad. Misrepresentated Mazda paint charge as a ``tax``. Expensive loan insurance misrepresnted as "Alberta Health Insurance".
HYUNDAI  

9

Devonian Hyundai 2002 Accent GL sedan5-speed Fail Very knowledgeable and entertaining presentation. Error in monthly payment, $2,875 over the term of a 60 month loan.

10

Northstar Hyundai 2002 Accent GL sedan5-speed Fail Competent product presentation. Selling price above MSRP, not disclosed. Bank financing with balloon payment incorrectly recommended over low-interest-rate Hyundai financing or lease.
TOYOTA  

11

Mayfield Toyota 2002 Camry LE automatic Good Competent product presentation. Complete disclosureoff Toyota website. Access Toyota fixed price only $196 off full retail.

12

Village South Toyota 2002 Camry LE automatic Good Excellent recommendation regarding financing. Complete disclosureoff Toyota website. Access Toyota fixed price only $196 off full retail.

 



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